Everyone knows that getting prospects to purchase is hard- particularly with a brand new, unknown model. How do folks really feel concerning the effectiveness of making a light-weight touchdown web page to determine a presence, search engine optimisation, and a spot for social media to path to after which routing folks to “Purchase on Amazon” button as a solution to go for larger conversions than one may attain on their very own web site.

Or, is it higher to attempt to flesh out a full Shopify web site and get folks to purchase there – even when it’s a single product?

Many thanks upfront for any opinions.

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